When I started this inky adventure in 2008, my idea was to build a home based business that printed shirts and sweatshirts for people that needed them at a reasonable price.
In the Central Valley of California, there aren't that many graphic designers willing to spend time designing an Illustrator logo for a 24 shirt job. I know, because for years I was an activities director at a high school and ordered lots of shirts.
I was always frustrated because I didn't know how to design stuff for shirts and I didn't like online clipart galleries and pre-made logos.
So I decided to stay small and focus on building relationships with people who frequently need shirts and sweatshirts printed. I like to focus on getting good custom designs for them.
I don't do vehicle wraps, coffee cups, plastic keychains, or embroidery.
I screen print shirts and sweatshirts.
And I don't want to print all the shirts. I want to print the good shirts.
Nick
